Kat Ward is a strategist and researcher with over 7 years of experience across education, AI, tech, financial services, and e-commerce.

I make complex systems more equitable, actionable, and impactful. I help teams translate deep user insights into strategies and features that drive meaningful change in products and services. My work centers on experience design, journey mapping, and participatory research—ensuring that user voices are reflected in the products and services that shape their lives.

Throughout my career, I have learned to adapt quickly, connect with diverse communities, and stay curious regardless of the product space. That perspective shapes my approach today, whether I’m facilitating co-design sessions, synthesizing qualitative and quantitative data, or helping organizations operationalize their design capabilities. At my core, I believe in research as tool for transformation—and I’m passionate about using it to build more inclusive, human-centered innovations.